Samsung is…

Since its inception in 1975, SAI’s philosophy of creative marketing, determined self-development, and entrepreneurship has enabled its remarkable growth and success as a global trading and investment company. Attuned to the pulse of the transforming economy and the changing needs of its customers, SAI continues to venture away from traditional methods but remains committed to service and quality.

SAI TODAY

Samsung America Inc.(SAI), is a global trading and investment company that functions as an independent American subsidiary of the Korean conglomerate Samsung Corporation, one of the Samsung Group companies. SAI is divided into three modes of operation: international commodities trading, product marketing and distribution, and venture capital. In trade, SAI specializes in a variety of commodities such as metal, chemicals, steel, textile, and natural resources. SAI's strength lies in its expertise in dealing with foreign markets. Sharing Samsung Corp.'s international network spanning 82 offices in 55 countries, SAI is able to operate both as a major trading intermediary and as a conduit for an immense volume of information. In 1999, in collaboration with SAI, Samsung exported US$19.4 billion and imported US$2.9 billion worth of goods.

SAI markets and distributes a wide array of consumer products ranging from blood pressure monitors, and IT accessory. With SAI's clout in the worldwide market, SAI shares with its customers its purchasing and distribution savings, along with its knowledge of products and brand building. To see a complete list of SAI's consumer products, please visit our products page.

In addition, SAI works endlessly towards developing and identifying diverse investment opportunities through its private equity investment vehicle, Samsung America Venture Capital Company (SAVCC). In addition, SAI continually reviews the competitive position of its current products and portfolio companies to further enhance and broaden an existing product line or a company's position in the marketplace. Recent fields of interest have included broadband, telecommunications, information technologies, and new technologies.

SAI's ability to flourish and innovate in the face of change has led to many risks and success. Today, in order to maintain its competitive advantage over its competitors, and to better serve its customers in this ever-changing electronically connected world, Samsung America continues its efforts locally in North and South America, globally across overseas markets, and digitally in cyberspace.